I love the internet and technology.
For most things.
I love to learn, and nowadays you can learn a lot of things on the internet for free.
But if you’re not trying to learn stuff like how to change your car oil yourself or find out whether aliens really do exist, Youtube will cut you short.
That’s where books come in.
I like books because, writers of books put in a lot of time and effort to not only write the book, but also to get it edited, published, marketed, and sold.
Someone has to really believe in an idea to go through all that effort.
So books have a built-in authenticity and authority to them.
And there’s more reverence and sanctity to the act of spending hours reading an entire book than just getting all googly eyed on google all the time looking for a quick fix to life’s deeper questions and issues.
I’m not saying you have to read real books to be successful, and a lot of books are horribly written (traditional and self-published alike), but there are hundreds, if not thousands, of amazing books out there on the topic of your interest that can make you smarter, more informed, more cultured, more creative, more savvy, and more inspired to do better in business and in life.
So why not read books?
And most successful people when interviewed credit reading voraciously as key to their success.
But even if you are a podcast listener or listen to books on Audible or Youtube or whatever, my real point is, you should always be studying and learning – every single day.
You should always be devoting a portion of your work life to self-education, so that you can become a master of your craft and crush your competition.
What you read, what you listen to, and who you hang out with are your brain’s “inputs.”
If you want better output, you need to be curating your inputs every day.
Like a goddamned machine.
Or at the very least, for the sheer enjoyment of it.
P.S. If you want to keep an extra brain on tap, consider signing up for my subscription service to add to your collective brain power. Iron sharpens iron.
But you’ll have to first sign up for my daily emails. Here’s the link: